WHY DR. ROBERT CIALDINI? 

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The great man himself!

 Dr. Robert Cialdini is the globally recognised business expert on the science of influence and persuasion. His ground-breaking books, including Influence and Pre-Suasion, have sold more than 7 million copies in 44 different languages.

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Lovering & Partners – Founder Members

In 2023 Lovering & Partners became Founder Members of The Cialdini Institute enabling us to share the science and research gathered by Robert Cialdini and his team over the last 40 years. Colin Lovering is a certified Practitioner for the entire Cialdini programme in training, Leadership, coaching and Business Stratgies.

The 7 Principles of Persuasion & Influence 

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Whether it’s individuals or organisational teams, Signing up to the programme is simple and quick.

Once registered, each participant gains full access to the Cialdini platform then begin the Practitioner Certification course (100% online) which also includes 8 live/online sessions with Colin Lovering and periodic live sessions with Robert Cialdini or one of his team.

Each participant also gets exclusive access to case studies and ongoing learning. Certification automatically includes membership of the Cialdini Professionals Club  providing an ongoing sharing and learning platform including additional coaching sessions.

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